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    Senior Marketing Manager

    wifi solid Remote briefcase Full Time briefcase Contract/Temp
    55 - 59.15 Today 15130443

    Description

    Job Title
    Senior Marketing Manager

    Position Description
    Expertise in business strategy, marketing measurement and reporting methods/tools with knowledge of healthcare or Rx-related programs. History of delivering results for Fortune 500 companies, able to work matrixed environment to get programs executed.

    Roles Responsibilities
    • Lead near-term strategy and day-to-day execution for a variety of high-priority marketing efforts, including various growth markets, new format stores, omnichannel fulfillment, and more.
    • Partner closely with Media, Creative, Digital, Analytics, Store Experience, Omnichannel, and Pharmacy Operations to ensure programs launch on time, on budget, and deliver measurable impact for patients and the business.
    • Serve as the day-to-day point of contact for Media, Creative, Digital, and Store Ops on assigned programs.
    • Translate broader strategic priorities set by the Lead Director into actionable project plans and timelines.
    • Identify risks to execution and proactively bring forward solutions.
    • Own strategy and execution for marketing programs that build trust and demonstrate commitment to patient care in key markets.
    • Develop campaign plans, messaging, and creative briefs in partnership with Creative and Brand teams.
    • Manage program timelines, approvals, and field/store readiness for growth initiatives.
    • Lead marketing execution for programs that help patients access their prescriptions in a variety of ways.
    • Partner with Omnichannel, Legal, and Compliance to ensure fulfillment messaging is accurate, compliant, and patient-friendly.
    • Monitor program performance and recommend optimizations to improve patient enrollment and outcomes.
    • Partner with various stakeholder teams to help define and execute marketing strategies for new format stores.
    • Partner with stakeholders and media agency partners to build, test, and optimize campaigns.
    • Analyze performance and report out on KPIs, funnel metrics, and ROI to inform ongoing investment decisions and pivots.

    Skills
    • 5+ years of marketing experience.
    • Healthcare and/or pharmacy marketing experience.
    • Experience leading omnichannel marketing campaigns.
    • Strong analytics, reporting, and ROI measurement experience.
    • Ability to influence and collaborate across multiple stakeholders in a matrixed environment.
    • Experience managing multiple marketing campaigns and high-priority initiatives simultaneously.
    • Strong project management and campaign execution skills.
    • Experience with Workfront (preferred).
    • Experience utilizing AI tools within marketing workflows (preferred).

    Education
    • Bachelor’s degree in Marketing, Business, or related field preferred; MBA welcomed.
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    Senior Marketing Manager

    building regular Remote briefcase Full Time briefcase Contract/Temp
    55 - 59.15 Today 15130443

    Description

    Job Title
    Senior Marketing Manager

    Position Description
    Expertise in business strategy, marketing measurement and reporting methods/tools with knowledge of healthcare or Rx-related programs. History of delivering results for Fortune 500 companies, able to work matrixed environment to get programs executed.

    Roles Responsibilities
    • Lead near-term strategy and day-to-day execution for a variety of high-priority marketing efforts, including various growth markets, new format stores, omnichannel fulfillment, and more.
    • Partner closely with Media, Creative, Digital, Analytics, Store Experience, Omnichannel, and Pharmacy Operations to ensure programs launch on time, on budget, and deliver measurable impact for patients and the business.
    • Serve as the day-to-day point of contact for Media, Creative, Digital, and Store Ops on assigned programs.
    • Translate broader strategic priorities set by the Lead Director into actionable project plans and timelines.
    • Identify risks to execution and proactively bring forward solutions.
    • Own strategy and execution for marketing programs that build trust and demonstrate commitment to patient care in key markets.
    • Develop campaign plans, messaging, and creative briefs in partnership with Creative and Brand teams.
    • Manage program timelines, approvals, and field/store readiness for growth initiatives.
    • Lead marketing execution for programs that help patients access their prescriptions in a variety of ways.
    • Partner with Omnichannel, Legal, and Compliance to ensure fulfillment messaging is accurate, compliant, and patient-friendly.
    • Monitor program performance and recommend optimizations to improve patient enrollment and outcomes.
    • Partner with various stakeholder teams to help define and execute marketing strategies for new format stores.
    • Partner with stakeholders and media agency partners to build, test, and optimize campaigns.
    • Analyze performance and report out on KPIs, funnel metrics, and ROI to inform ongoing investment decisions and pivots.

    Skills
    • 5+ years of marketing experience.
    • Healthcare and/or pharmacy marketing experience.
    • Experience leading omnichannel marketing campaigns.
    • Strong analytics, reporting, and ROI measurement experience.
    • Ability to influence and collaborate across multiple stakeholders in a matrixed environment.
    • Experience managing multiple marketing campaigns and high-priority initiatives simultaneously.
    • Strong project management and campaign execution skills.
    • Experience with Workfront (preferred).
    • Experience utilizing AI tools within marketing workflows (preferred).

    Education
    • Bachelor’s degree in Marketing, Business, or related field preferred; MBA welcomed.